• rose inc is a clean beauty brand founded by model-turned-entrepreneur rosie huntington-whiteley.

  • i worked with the ecommerce, design, product development and marketing teams to bring the brand to life through meaningful storytelling. the brand's voice is an extension of its founder — effortless, polished and authentic.

  • whatever the campaign or medium, messaging always ties back to the brand values: clean ingredients, high-performance results and sustainable design.

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